Branding Innovation Centre

We are strategic collaboration that merges the capabilities of academia through Limkokwing University of Creative Technology with government through SMECorp Malaysia to establish the Branding Innovation Centre to assist small and medium-sized enterprises through training.

SME Corp and Limkokwing University of Creative Technology Branding Innovation Centre is set up to assist Small and Medium Enterprise (SMEs) in the country to strengthen, promote and enhance their brand packaging to penetrate the global market.

By working together as partners, SME Corp and Limkokwing University intend to provide a strong platform for SMEs to access design and branding professionals and play a role in bringing their views to the attention of the government.

SMEs tapping the resources of the centre can expect a fully integrated package that gives them access to new designs, new logo creations and branding activities, which involve public relations, video production, products and market research and media reach.

SME Corp and Limkokwing University of Creative Technology Branding Innovation Centre provides entrepreneurs from Malaysia’s rural area with good business sense to acquire the latest in brand packaging training, knowledge and skills with which to market their proucts locally, regionally and internationally.

Ultimately, its vision is to produce a new class of SMEs through innovative brand packaging techniques and thus promote Malaysian brands abroad successfully.